Tremble
role
Branding, Marketing
client
DOJM Music
recognition
year
2023
Objective
Our aim with DOJM Music's album cover and digital assets is to not just capture attention but to create an immersive experience—visually captivating the audience, embodying the essence of our music, and elevating our brand image.
The mission is to spark anticipation and excitement around the album release, establishing a profound connection with our loyal fans while also attracting new listeners.
DOJM Music, the melodic heartbeat of Disciples of Jesus Ministries in Thomasville, GA, intricately blends faith into our music, uniting a community through shared beliefs.
What we've done
- Pioneered a distinctive album-specific typography used throughout marketing materials.
- Crafted eye-catching album cover artwork
- Produced a gripping album release promo video
- Created heartfelt IG carousels, one extending gratitude from the worship leader and another appreciating the producer and photographer.
Creative Process
1. Research: I conducted research on the business's values, competitors, and target audience to gain a better understanding of their brand and industry.
2. Sketching: Using the insights from my research, I sketched several typography concepts to explore different design directions.
3. Digital Design: After reviewing the sketches with the client, I created several digital designs using Adobe Illustrator.
4. Refinement: I refined the chosen design based on the client's feedback and made small adjustments to ensure it was the best representation of their brand.
5. Finalization: I delivered the final logo design in various file formats to ensure that it was suitable for both digital and print use.
Conclusion
Through careful research and a collaborative design process, I was able to create a unique and effective design that met the client's objectives and helped them to achieve their business goals.
